AALTO

AIRBUS Aalto: a zephyr that flies to the stratosphere using solar power.

‍Growth Mission: take this cutting edge tech, and make it meaningful to bigger, broader audiences.

‍How we Won Hearts: Aalto removes huge amounts of carbon from traditional satellite and telco ops, as well as connecting totally new parts of the world.

‍How we Blew Minds: the creation of a whole new brand “AALTO” which unlocked attention from the global ESG investor market, and created a bigger platform for the future innovation of the business unit.

‍The Renaissance: conception, creation and launch of a global brand in 10 weeks, raising $100M.

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Hearts & Minds were a revelation compared to the traditional agencies we’ve worked with before. They delivered a new global brand for us inside ten weeks, which was in itself a small miracle. The AALTO brand has performed beyond expectations across all the audiences we targeted, including our launch to the global tech and telco community at MWC Barcelona. I wouldn’t hesitate to recommend Andy and his team for projects, especially ones that require high quality creative output at speed.
Chris McLaughlin, CCO
Next Project

Pacemaker is a brand-focused business accelerator and incubator fund.

We work with early stage businesses to deliver breakthrough commercial moments, and unlock transformative levels of growth.

Projects are delivered in short sprints, against clearly defined commercial outcomes.

We believe in being true partners to businesses, and this extends to how we structure payments, or in some cases, make investments.

Pacemaker is open for applications.

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Dynamite:

The workshop that focusses hearts and opens minds.

Dynamite is a two-stage workshop that adds explosive energy to your team and your brand plans by exploring how best to win hearts and minds both inside and outside of your business.

We assemble special teams for each workshop to help unlock new thinking. From real customers, to semioticians or thought leaders in specific spaces. And, always with creatives in the room to help light the fuses of opportunity that surface.

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